G. Durairaj: search on Z-Library

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1

Superhydrophobic surfaces: a review on fundamentals, applications, and challenges

Jeevahan, Jeya, Chandrasekaran, M., Britto Joseph, G., Durairaj, R. B., Mageshwaran, G.

Journal:

Journal of Coatings Technology and Research

Year:

2018

Language:

english

File:

PDF, 1.72 MB

english, 2018

2

The psychology of appraisal: Specific emotions and decision-making

So, Jane, Achar, Chethana, Han, DaHee, Agrawal, Nidhi, Duhachek, Adam, Maheswaran, Durairaj

Journal:

Journal of Consumer Psychology

Year:

2015

Language:

english

File:

PDF, 511 KB

english, 2015

3

The Effects of Extensions on Brand Name Dilution and Enhancement

Gurhan-Canli, Zeynep, Maheswaran, Durairaj

Journal:

Journal of Marketing Research

Year:

1998

Language:

english

File:

PDF, 2.26 MB

english, 1998

4

The Influence of Message Framing and Issue Involvement

Durairaj Maheswaran and Joan Meyers-Levy

Journal:

Journal of Marketing Research

Year:

1990

Language:

english

File:

PDF, 1.44 MB

english, 1990

5

Can Lonely People Behave Morally? The Joint Influence of Loneliness and Empathy on Moral Identity

Jiao, Jinfeng Jenny, Wang, Jing, Maheswaran, Durairaj

Journal:

Journal of Consumer Psychology

Year:

2018

Language:

english

File:

PDF, 293 KB

english, 2018

6

Brand name as a heuristic cue: The effects of task importance and expectancy confirmation on consumer judgments

Durairaj Maheswaran, Diane M. Mackie, Shelly Chaiken

Journal:

Journal of Consumer Psychology

Year:

1992

Language:

english

File:

PDF, 1.04 MB

english, 1992

7

Effects of electrode voltage, liquid flow rate, and liquid properties on spray chargeability of an air-assisted electrostatic-induction spray-charging system

Devanand Maski, Divaker Durairaj

Journal:

Journal of Electrostatics

Year:

2010

Language:

english

File:

PDF, 242 KB

english, 2010

8

Mapping Attitude Formation as a Function of Information Input: Online Processing Models of Attitude Formation

Jacob Jacoby, Maureen Morrin, James Jaccard, Zeynep Gurhan, Alfred Kuss, Durairaj Maheswaran

Journal:

Journal of Consumer Psychology

Year:

2002

Language:

english

File:

PDF, 1.94 MB

english, 2002

9

Promoting systematic processing in low-motivation settings: Effect of incongruent information on processing and judgment.

Maheswaran, Durairaj, Chaiken, Shelly

Journal:

Journal of Personality and Social Psychology

Year:

1991

Language:

english

File:

PDF, 1.59 MB

english, 1991

10

Herpes Zoster Ophthalmicus: A Review for the Internist

Vrcek, Ivan, Choudhury, Eileen, Durairaj, Vikram

Journal:

The American Journal of Medicine

Year:

2016

Language:

english

File:

PDF, 359 KB

english, 2016

11

Influences of nano bio-filler on the fire-resistive and mechanical properties of water-based intumescent coatings

Yew, Ming Chian, Yew, Ming Kun, Saw, Lip Huat, Ng, Tan Ching, Durairaj, Rajkumar, Beh, Jing Han

Journal:

Progress in Organic Coatings (Elsevier)

Year:

2018

Language:

english

File:

PDF, 3.67 MB

english, 2018

12

Waste into Energy Conversion technologies and conversion of food wastes into the potential products: a review

Jeevahan, Jeya, Anderson, A., Sriram, V., Durairaj, R.B., Britto Joseph, G., Mageshwaran, G.

Journal:

International Journal of Ambient Energy

Year:

2018

Language:

english

File:

PDF, 1011 KB

english, 2018

13

Surgical Cosmetic Procedures of the Face

Devgan, Lara, Singh, Priyanka, Durairaj, Kamala

Journal:

Otolaryngologic Clinics of North America

Year:

2019

Language:

english

File:

PDF, 3.03 MB

english, 2019

14

Rheological characterisation and printing performance of Sn/Ag/Cu solder pastes

R. Durairaj, S. Ramesh, S. Mallik, A. Seman, N. Ekere

Journal:

Materials & Design

Year:

2009

Language:

english

File:

PDF, 591 KB

english, 2009

15

Issues and New Directions in Global Consumer Psychology

Durairaj Maheswaran, Sharon Shavitt

Journal:

Journal of Consumer Psychology

Year:

2000

Language:

english

File:

PDF, 949 KB

english, 2000

16

Corrigendum to “Antimicrobial activity of Leucas aspera engineered silver nanoparticles against Aeromonas hydrophila in infected Catla catla” [Colloids Surf. B: Biointerfaces 109 (2013) 20–24]

Antony, Jacob Joe, Nivedheetha, Murugaiyan, Siva, Durairaj, Pradeepha, Ganesapandy, Kokilavani, Palanivel, Kalaiselvi, Seenivasan, Sankarganesh, Arunachalam, Balasundaram, Athmanathan, Masilamani, Viv

Journal:

Colloids and Surfaces B: Biointerfaces

Year:

2014

Language:

english

File:

PDF, 115 KB

english, 2014

17

Exploring Differences in Males' and Females' Processing Strategies

Joan Meyers-Levy and Durairaj Maheswaran

Journal:

Journal of Consumer Research

Year:

1991

Language:

english

File:

PDF, 260 KB

english, 1991

18

The Effect of Cultural Orientation on Persuasion

Aaker, Jennifer L., Maheswaran, Durairaj

Journal:

Journal of Consumer Research

Year:

1997

Language:

english

File:

PDF, 222 KB

english, 1997

19

Mechanical properties of interfacial phases between Sn-3.5 Ag solder and Ni-18 at. % W barrier film by nanoindentation

Chew, C.S., Durairaj, R., Haseeb, A. S. M. A., Beake, B.

Journal:

Soldering & Surface Mount Technology

Year:

2015

Language:

english

File:

PDF, 242 KB

english, 2015

20

Heat generating/absorbing and chemically reacting Casson fluid flow over a vertical cone and flat plate saturated with non-Darcy porous medium

Durairaj, Mythili, Ramachandran, Sivaraj, Mehdi, Rashidi Mohammad

Journal:

International Journal of Numerical Methods for Heat & Fluid Flow

Year:

2017

Language:

english

File:

PDF, 830 KB

english, 2017

21

Optimization of process parameters on Electro nickel plating on 316L SS for refrigeration system

Joseph, G. Britto, Kumar, G. Narendra, Mageshwaran, G., Jeevahan, Jeya, Sriram, V., DuraiRaj, R. B.

Journal:

International Journal of Ambient Energy

Year:

2018

Language:

english

File:

PDF, 962 KB

english, 2018

22

Potential uses of fungal polysaccharides as immunostimulants in fish and shrimp aquaculture: A review

Mohan, Kannan, Ravichandran, Samuthirapandian, Muralisankar, Thirunavukkarasu, Uthayakumar, Venkatachalam, Chandirasekar, Ramachandran, Seedevi, Palaniappan, Rajan, Durairaj Karthick

Journal:

Year:

2018

Language:

english

File:

PDF, 1.07 MB

english, 2018

23

Scaling up difficulties and commercial aspects of edible films for food packaging: A review

Jeya Jeevahan, J., Chandrasekaran, M., Venkatesan, S.P., Sriram, V., Britto Joseph, G., Mageshwaran, G., Durairaj, R.B.

Journal:

Trends in Food Science & Technology

Year:

2020

File:

PDF, 1003 KB

2020

24

Preparation of Polyurethane Microspheres via Dispersion Polycondensation Using Poly(1,4-isoprene)-block-poly(ethylene oxide) as Steric Stabilizer

Lalgudi S. Ramanathan, Durairaj Baskaran, P. G. Shukla, Swaminathan Sivaram

Journal:

Macromolecular Chemistry and Physics

Year:

2002

Language:

english

File:

PDF, 302 KB

english, 2002

25

The effect of wall-slip formation on the rheological behaviour of lead-free solder pastes

R. Durairaj, Lam Wai Man, N.N. Ekere, S. Mallik

Journal:

Materials & Design

Year:

2010

Language:

english

File:

PDF, 668 KB

english, 2010

26

A method for dynamic measurement of soil failure patterns caused by tillage tools

C.Divaker Durairaj, M. Balasubramanian

Journal:

Soil and Tillage Research

Year:

1997

Language:

english

File:

PDF, 378 KB

english, 1997

27

Motivational and Cultural Variations in Mortality Salience Effects: Contemplations on Terror Management Theory and Consumer Behavior

Durairaj Maheswaran, Nidhi Agrawal

Journal:

Journal of Consumer Psychology

Year:

2004

Language:

english

File:

PDF, 841 KB

english, 2004

28

Exploring Message Framing Outcomes When Systematic, Heuristic, or Both Types of Processing Occur

Joan Meyers-Levy, Durairaj Maheswaran

Journal:

Journal of Consumer Psychology

Year:

2004

Language:

english

File:

PDF, 1.97 MB

english, 2004

29

Consumers' implicit theories about personality influence their brand personality judgments

Mathur, Pragya, Jain, Shailendra P., Maheswaran, Durairaj

Journal:

Journal of Consumer Psychology

Year:

2012

Language:

english

File:

PDF, 283 KB

english, 2012

30

Call for papers for a special issue in Journal of Consumer Psychology: “Emotion, self, and identity: Implications for and consequences of consumer behavior”

Maheswaran, Durairaj (Mahesh), Oyserman, Daphna

Journal:

Journal of Consumer Psychology

Year:

2013

Language:

english

File:

PDF, 109 KB

english, 2013

31

The Influence of Consumers' Lay Theories on Approach/Avoidance Motivation

Jain, Shailendra Pratap, Mathur, Pragya, Maheswaran, Durairaj

Journal:

Journal of Marketing Research

Year:

2009

Language:

english

File:

PDF, 88 KB

english, 2009

32

Mechanism - Based Translational Pharmacokinetic - Pharmacodynamic Model to Predict Intraocular Pressure Lowering Effect of Drugs in Patients with Glaucoma or Ocular Hypertension

Durairaj, Chandrasekar, Shen, Jie, Cherukury, Madhu

Journal:

Pharmaceutical Research

Year:

2014

Language:

english

File:

PDF, 477 KB

english, 2014

33

A novel microwave synthesis of nanocrystalline SnO2and its structural optical and dielectric properties

Parthibavarman, M., Vallalperuman, K., Sathishkumar, S., Durairaj, M., Thavamani, K.

Journal:

Journal of Materials Science: Materials in Electronics

Year:

2014

Language:

english

File:

PDF, 522 KB

english, 2014

34

Reflow profile study of the Sn‐Ag‐Cu solder

Salam, B., Virseda, C., Da, H., Ekere, N.N., Durairaj, R.

Journal:

Soldering & Surface Mount Technology

Year:

2004

Language:

english

File:

PDF, 1.36 MB

english, 2004

35

Analysis of Process Parameters in Wire EDM with Stainless Steel Using Single Objective Taguchi Method and Multi Objective Grey Relational Grade

Durairaj, M., Sudharsun, D., Swamynathan, N.

Journal:

Procedia Engineering

Year:

2013

Language:

english

File:

PDF, 538 KB

english, 2013

36

Brand Name as a Heuristic Cue: The Effects of Task Importance and Expectancy Confirmation on Consumer Judgments

Durairaj Maheswaran, Diane M. Mackie and Shelly Chaiken

Journal:

Journal of Consumer Psychology

Year:

1992

Language:

english

File:

PDF, 366 KB

english, 1992

37

Motivational and Cultural Variations in Mortality Salience Effects: Contemplations on Terror Management Theory and Consumer Behavior

Durairaj Maheswaran and Nidhi Agrawal

Journal:

Journal of Consumer Psychology

Year:

2004

Language:

english

File:

PDF, 246 KB

english, 2004

38

Understanding the process window for printing lead-free solder pastes

Nguty, T.A., Salam, B., Durairaj, R., Ekere, N.N.

Journal:

IEEE Transactions on Electronics Packaging Manufacturing

Year:

2001

Language:

english

File:

PDF, 341 KB

english, 2001

39

Cultural Variations in Country of Origin Effects

Gürhan-Canli, Zeynep, Maheswaran, Durairaj

Journal:

Journal of Marketing Research

Year:

2000

Language:

english

File:

PDF, 77 KB

english, 2000

40

PU viscoelastic memory foam for application as cushion insole/insock in shoes

Gnanasundaram, Saraswathy, Durairaj, Dhanapal, Gopalakrishna, Gautham, Das, Bhabendranath

Journal:

Footwear Science

Year:

2013

Language:

english

File:

PDF, 65 KB

english, 2013

41

Complications following blepharoplasty

Sniegowski, Matthew, Davies, Brett, Hink, Eric, Durairaj, Vikram D

Journal:

Expert Review of Ophthalmology

Year:

2014

Language:

english

File:

PDF, 758 KB

english, 2014

42

Designing of anfis network for wide area power system monitoring and protection network using matlab simulink tools

A. S. A. Stalin, M. Shakeel, Revanth R., Durairaj D.

Year:

2015

Language:

english

File:

PDF, 7.25 MB

english, 2015

43

The Influence of Consumers' Lay Theories on Approach/Avoidance Motivation

Shailendra Pratap Jain, Pragya Mathur and Durairaj Maheswaran

Journal:

Journal of Marketing Research

Year:

2009

Language:

english

File:

PDF, 1.83 MB

english, 2009

44

Cultural Variations in Country of Origin Effects

Zeynep Gürhan-Canli and Durairaj Maheswaran

Journal:

Journal of Marketing Research

Year:

2000

Language:

english

File:

PDF, 1.99 MB

english, 2000

45

An investigation into the rheological properties of different lead‐free solder pastes for surface mount applications

Mallik, S., Ekere, N.N., Durairaj, R., Marks, A.E.

Journal:

Soldering & Surface Mount Technology

Year:

2008

Language:

english

File:

PDF, 199 KB

english, 2008

46

Do Exchange Rate and its Volatility Deter Foreign Direct Investment (FDI) to India?

Durairaj, K., Nirmala, V.

Journal:

The Indian Economic Journal

Year:

2012

Language:

english

File:

PDF, 241 KB

english, 2012

47

Aloe vera (L.) Burm.f. extract reduced graphene oxide for supercapacitor application

Ramanathan, Subramanian, Elanthamilan, Elaiyappillai, Obadiah, Asir, Durairaj, Arulappan, Merlin, Johnson Princy, Ramasundaram, Subramanian, Vasanthkumar, Samuel

Journal:

Journal of Materials Science: Materials in Electronics

Year:

2017

Language:

english

File:

PDF, 2.95 MB

english, 2017

48

SAE Technical Paper Series [SAE International International Conference on Advances in Design, Materials, Manufacturing and Surface Engineering for Mobility - (JUL. 19, 2017)] SAE Technical Paper Series - Vibration Analysis on Magnesium Alloy Housing and Analysis of Resonant Frequency on the Housing between Magnesium and Aluminium Alloy

Nagapillai Durairaj, Senthil Ram, Ganesan, Thulasirajan, Chakrapani Rao, Praveen

Year:

2017

Language:

english

File:

PDF, 1.70 MB

english, 2017

49

Application of marine-derived polysaccharides as immunostimulants in aquaculture: A review of current knowledge and further perspectives

Mohan, Kannan, Ravichandran, Samuthirapandian, Muralisankar, Thirunavukkarasu, Uthayakumar, Venkatachalam, Chandirasekar, Ramachandran, Seedevi, Palaniappan, Abirami, Ramu Ganesan, Rajan, Durairaj Kar

Journal:

Fish & Shellfish Immunology

Year:

2019

Language:

english

File:

PDF, 2.76 MB

english, 2019

50

Kishore Mahubani and Jeffery Sng (Eds), The ASEAN Miracle: A Catalyst for Peace

Kumarasamy, Durairaj

Journal:

Journal of Asian Economic Integration

Year:

2019

Language:

english

File:

PDF, 555 KB

english, 2019

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